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Simoco
Mobile Telecoms:
Requirement:
To create a new brand image that relected Simoco as a major force
in mobile radio products.
Process:
We generated name options which were tested in research. Having finalised on "Simoco" we created the brand image that incorporated the 'global theme'. This carried across all material including corporate and product literature, exhibitions and data driven websitel. The material adopts a fresh modern feel using abstract shots for product images and strong use of colour
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